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Marketing Automation

Inbound Marketing for the Industrial Engineering Market

  Inbound Marketing for the Industrial Engineering Market: A Short Primer Inbound marketing is a system of marketing made necessary by the information and social marketing age. Inbound marketing seeks to…

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August 15, 2023
Marketing Automation

3 SEO Tips to Increase Sales with Targeted Content Marketing

  SEO never happens overnight and content marketing allows your search engine optimization to flourish and your traffic to grow consistently over time. It's a long-term marketing strategy that has…

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July 27, 2023
The Science Behind Buyer Personas for the Engineering Market
Marketing Automation

The Science Behind Buyer Personas for the Engineering Market

  When an industrial engineering company markets its services, and the skills, experience, and competencies of its employees to prospective client organizations it often makes two basic errors. The first…

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July 22, 2023
Affiliate Digital Network

Why Include Digital Media Marketing?

  With life, comes change. Consider how just the music industry has changed in the past few decades. From LP records, to cassette tapes, to compact discs, to digital recordings,…

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May 27, 2023
TDK-Lambda PH600A280-24 Press Release
Public Relations

TDK-Lambda PH600A280-24 Press Release

OVC III certified 600W half-brick power module operates from a 200 to 425Vdc input April, 2020 TDK Corporation (TSE 6762) announces the introduction of the TDK-Lambda PH600A280-24 DC-DC converter.  Rated…

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May 11, 2023
Marketing Automation

Traditional and Digital Marketing Working Together

  When you get traditional and digital marketing working together, you achieve a synergy of outbound and inbound marketing that provides the most effective marketing at the most affordable cost.…

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April 27, 2023
Social Media

Using Social Media To Promote Your Brand

For affiliate managers social media can be overwhelming as well as boon to their business. It takes some work to set up accounts properly and stay on top of communications…

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April 25, 2023
Public Relations

Must-Have Marketing & Sales Features

Businesses in the industrial B2B sector face a challenge. As technology rapidly evolves, younger decision-makers take charge, and new trends develop; the elements that create effective sales and marketing strategies…

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November 3, 2022
Blending Traditional Media Buying with Inbound Methodology
Industrial Media Management / Marketing Automation

Blending Traditional Media Buying with Inbound Methodology

System improvements in any field should deliver better results while utilizing fewer resources more effectively. Marketing systems are no different. Traditionally, growing market share focused on reaching out to the customer…

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August 2, 2022
Marketing Automation

Inbound Marketing: Building Lasting Relationships Takes Time

  The outbound marketing strategies of yesteryear are all about the purchase: you pay for advertisements or cold-calls and then you make sales. It is a brutal game of numbers,…

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April 27, 2022

Recent Posts

  • Inbound Marketing for the Industrial Engineering Market
    August 15, 2023/
    0 Comments
  • 3 SEO Tips to Increase Sales with Targeted Content Marketing
    July 27, 2023/
    0 Comments
  • The Science Behind Buyer Personas for the Engineering Market
    The Science Behind Buyer Personas for the Engineering Market
    July 22, 2023/
    0 Comments

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